How to Use the AIDA Formula
Content writing and marketing isn’t as straightforward as many people would like to have you think and sometimes, the creative process can make your head feel like it’s about to explode, when trying to...
View ArticleSaturday Social: Facebook Mobile Payments, Smartphones Sales Rise
Facebook planning mobile payments, Smartphones outsell feature phones, Google to use Gmail for search prediction, Ellen’s staff Facebook pics Facebook is reported to be planning a new mobile payment...
View ArticleCan Facebook Mobile Payments be Successful?
Despite constant articles appearing online predicting the demise of Facebook, stating that the network is losing users at a rate of millions, the social media site appears to be going from strength to...
View ArticleSaturday Social: Pay-per-gaze with Google Glass
Pay-per-gaze with Google Glass, eBay shares consumer data, brands pull Ask.fm ads, worst hackers ever? Google has had a set of patents approved for using eye-tracking advertising technology, which...
View ArticleTarget Individuals for Personalised Email Marketing
A recent survey by SimplyRelevance has found that targeting individuals with personalised email works better than targeting consumer ‘segments’. While many marketers believe that email targeting can be...
View ArticleSaturday Social: Facebook Policy Updates, 4G Rolling Out
Facebook updates data usage policy, man turns tables on spammy telemarketers, BT withdraw dial-up as 4G rolls out further, C4 news in minutes Facebook this week updated its data usage policy, making a...
View ArticleMySocialAgency Create Awesome Social Shopping Interactive Infographic
MySocialAgency recently teamed up with the guys over at Cohorted.co.uk, who wanted us to provide them with something a little different to your bog-standard infographic, so it was time for us to get...
View ArticleA Guide to Periscope – Twitter’s New Live Streaming App
New players pop up in social media all the time, and it’s occasionally difficult to find the time to properly evaluate them. Ello, for example, despite the fact it opened with a bang, is rarely...
View Article5 Tips for Encouraging Blog Comments
Blogging can be a frustrating endeavor. You know that your posts are being read, because your analytics tells you so, but nobody is commenting either on the post itself, or on social media. Perhaps...
View ArticleFacebook Most Popular For Marketers
Facebook has been much maligned in recent months, since the site changed its algorithms to ensure that overly promotional posts don’t show up in user newsfeeds. This has led to a drop in organic reach...
View ArticleSaturday Social: Facebook rolls out Graph Search, Over 65s use of social triples
Forrester report on social, over 65s use of social triples, Facebook rolls out Graph Search, Twitter affects TV ratings, A new report out from Forrester Research claims that many marketers remain...
View Article